Masashi Kawamura: Rainbow In Your Hand
March 11, 2008 – 12:59 am | Written by KiwiPulse
Today I came a cross a book that has 36 pages with the color spectrum and a black background on each page. When you flip through the pages, you will see a 3D rainbow in the air. How cool is that? Created by Masashi Kawamura, a Japanese art director and copywriter, this book is a great and unique idea as a gift to the old and young.
If you want to know where to buy this book, well you are in luck. I did some digging and know that it is available online at Utrecht.jp. But it’s only available to Japan residents because it seems that there are no delivery or payment methods available outside Japan. For people outside of Japan, you can buy it on Heeza, but sorry the book is temporary out of stock! Maybe they ran out of black paper in Japan…Who knows. In case you are wondering, the popular online book store, Amazon.com, does not carry this book. If you have some luck, please tell us where we can buy this cool and wonderful book. 
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Wow, this is amazing. For a country who began by coping our technology, they have come a long way baby..
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Wow, that’s a seriously cool book!
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Whetting our appetites and then saying that the book is not available is cruel!
Hello! I joined your neighborhood long ago and I think this is first time I commented. Sorry, so many blogs I check out all the time. This blog is really great.
Japan always comes out with cool stuff. They are great with new ideas.
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I like the idea of the book…But, anyway I want to know what is another purpose of the rainbow book? Is it for color printing guidance?
WOW!! I would love to see this virtual rainbow. That’s really innovative, creative and made so simply.
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Now that is a pretty cool book. Growing up we use to get little books that would have a character that would walk across the pages but not in the air.
My wife loves it too. Thanks
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That is awesome. It’s ashame it’s not a genuine rainbow book that mixed some kind of electric light and sprayed a mist (I really am not sure of the science of rainbows!).
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This is the coolest flip book I’ve ever seen. Hopefully it is available in the US sometime. Nice find!
I’d speculate this is one of those totally useless things that are just way too cool to pass up. I want one!
This could be a new contributer to ‘texting thumb’ or at least a good way to wear away your finger prints.
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You know, that may look like one of those sweet things you NEED to buy but I’d probably get bored of it within a day.
Cool idea, though.
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It’s also available at Pro QM in Berlin, a great bookshop, who might be able to arrange delivery.
though actually it’s now also available via paypal from the japanese site