KIWIPULSE // ROCK YOUR WORLD

   

Stop the world record of executions. China holds the current world record of executions with executing 1,010 people of 1,591 confirmed executions worldwide. Although the Beijing Olympic committee declared that hosting the Olympics will ‘help the development of human rights in China’. Join the fight against death penalty. www.amnesty.hu

Advertising Agency: DDB Budapest, Hungary
Creative Group Head: Lukasz Brzozowski
Art Directors: Jorge Rodriguez, Nacho Forner
Copywriters: Kanak Mehra, Gabor Ferenczy
Illustrators: Benjamin Toth, Dora Katona
Account: Magdolna Rekasi, Andre Musalf
Published: July 2008
Source: Ads of the World

   

Need a mini project to keep you or your kids busy? Why not use your creativity and make your own MUNNY? A MUNNY is an action figure made out of vinyl and has movable joints. It’s the invention of an American designer from a toy company called Kidrobot. As stated on http://www.kidrobot.com under the About MUNNY section:

• MUNNY is here so you can do amazing stuff and see how great you really are.
• MUNNY believes you can do so many things.
• MUNNY is your best friend.
• You can paint on MUNNY and draw on MUNNY. You can dress MUNNY up and you can dress MUNNY down. You can make stuff for MUNNY to hold and you bulid stuff to make MUNNY bold. You can cut MUNNY and pierce MUNNY and glue stuff to MUNNY. Or you can keep MUNNY just the way MUNNY is.

MUNNY comes in white, black, pink and glow in the dark green. This means that you can use whatever available around you to customize your own MUNNY. You can use pens, pencils, markers, paint, and supposedly ketchup or anything that you’ve got.

The original MUNNY is white in color, stands 7 inches tall and weighs about 1 pound. Since February of 2008, you can buy the MINI-MUNNY which only stands about 4 inches tall for only $10 US. If you prefer your MUNNY bigger you can choose the MEGA-MUNNY which stands about 18 inches tall for around $200 US.

Below are pictures taken during some of the MUNNY shows around the world. Also check out the cool videos.

…continue reading the post MUNNY: You Can Do Anything You Want!

   

These ceilings below have got to be the most beautiful ceilings that I have ever seen in my life. Just spectacular and brilliant architectural art! Now putting the appreciation for the artful ceilings aside, this ad campaign is quite confusing and weak in execution (no wonder… it’s from the same marketing agency as the previous post for IG).

Renualt, a multi-brand volume car maker, who conceives, designs, manufactures and markets attractive, safe, environmentally-friendly vehicles (as stated on their website) launched this ad campaign suggesting drivers to ‘look up more often’ while driving …And maybe ‘look up more often’ at the cathedral ceilings while cruising around in the buildings with their Megane Cabriolet convertible. Not so good of an idea, I think!

First, aren’t we supposed to drive looking straight ahead? Second, isn’t driving an outdoor activity on the road? Third, isn’t this about advertising a convertible then how come there is just a small picture of it on each of the prints? I am very impressed with the artwork, but not so much with the slogan and execution.

…continue reading the post Renault Megane Cabriolet: Look Up More Often

   

How can a teddy bear, a cow and a monkey contribute to an ad campaign? Well does a striptease ring a bell? Definitely not an idea in my mind!

IG (Internet Gratis/Internet Group) a free ISP operating a content and ecommerce portal in Brazil has launched an ad campaign with an important message about parental control: “Children can learn many things on the Internet. IG Parental Control. Make the Internet a safe place.”

Although the message is simple and clear, I think the execution is a bit weak. Will parents take the message seriously with these cute stuffed animals undressing themselves? What do you think?

…continue reading the post Internet Group of Brazil: Parental Control

   

To show how badly air pollution can damage your lungs, a marketing firm by the name of JWT in Hong Kong came up with this extremely creative and effective ’sticky poster’. This promotional poster has a sticky film and over time it collects the dust, dirt and other pollutants to the poster revealing the dirty lungs. This marketing campaign received a great deal of attention from the media in Hong Kong. And sure sticks out in my mind!

Let polluted air speak for itself…

Advertising Agency: JWT, Hong Kong
Creative Directors: Steven Lee, Kwong Chi Kit
Art Directors: Fei Leung, Arthur Tse
Copywriters: Jesse Wong, Yee Mui Cheung
Production: Jimmy Pong
Released: September 2007
Source: Ads of the World