Pain Without Borders: Put An End To Endless Pain
April 18, 2008 – 8:26 pm | Written by KiwiPulse
How do you show endless pain in pictures? Simply show a wheel that never stop and put people suffering from endless pain on it. I don’t know if the ads will be effective but I like the ideas behind the organization that help people reducing their pain after a natural disaster or war. A big applause goes to Pain Without Borders, a French non-governmental organization supported by the World Health Organization and state-approved, for putting this ad campaign together.
The International Association for the Study of Pain (IASP) defines pain as “an emotional and sensory experience unpleasant related to tissue damage existing or potential or described in terms of such damage.” There are two main types of pain; the sharp pain and the chronic pain. The sharp pain of short duration such as post-operative pain and post-traumatic pain is caused by certain acts and care. In general, chronic pain includes back pain, chronic headaches, and cancer-related neuropathic pain.
I am lucky I live in a country without war and extreme natural disasters. Have you experienced endless pain?
To put an end to endless pain. Make a donation.
War: Cambodia
Sunami: Indonesia
Fire: Africa
Advertising Agency: TBWA/MAP, Paris, France
Creative Directors: Sebastien Vacherot, Manoelle van der Vaeren
Art Director: Stephane Lecoq
Copywriter: Alban Penicaut
Photographer: Platinum
Art Buying: Vanessa Barbel
Published: March 2008
Source: Ads of the World [1] [2] [3]
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WatchUOnline’s last blog post..brian...
This advertisement is very much able to convey the message. ENDlessENDlessENDlessEND Pain.
Shanker Bakshi’s last blog post..Five Reasons Why You Should and Should Not Comment
Great creative if somewhat morbid. Effective though.
Very grim that! And grimness on a never ending treadmill there.
My country was colonized over 350 years. But, thanks God I born many years after it…I heard many suffer stories behind it.
yes I agree somewhat morbid but another way to look at this image is to interepret it that what goes on…on one side of the world…will eventually come around the other side. Great ads! ~Paul
beauty blog’s last blog post..Be Green On Earth Day: Go Green Shopping
If it gets us thinking, its effective and necessary. Seems like there are many of us who bury their heads in the sand..and maybe this will inspire them to come out and see the suffering….
Dorothy from grammology
remember to call gram
http://www.grammology.com
Dorothy Stahlnecker’s last blog post..Dreams verses reality today
Nice photo.
Jeffrey Sigmon’s last blog post..Airlines WANT pilots to have a four year degree